Music can trigger off a whole range of emotions much faster than the spoken word. If you want to move your audience, look for a piece of music that will help you do this. Don’t settle for the first thing that comes to mind, especially if you choose a song or piece because YOU already have an emotional connection with it. Look for music you don’t usually listen to: film scores of films you haven’t watched, bands and genres you don’t usually play.
Work with opposites, they’re quite interesting. If you have a sad scene, why not play it against an incredibly cheerful song? If you have created a physical comedy sequence, try it out to a slow ballad. You get the picture.
Juxtaposing speed of movement and rhythm is also fun: try slow motion sequences against upbeat music.
Finally, when including music in your piece, don’t forget to try the most powerful sound of all: silence.